Rihanna x River Island Fall/Winter ’13 Campaign

Rihanna launches her autumn/winter 2013 campaign that features some of the singer’s most commonly known signatures such as “RiRi” and “G4L”. Camouflage and oversized baseball gear along with belly bearing tops and splits are heavily emphasized in the collection.

The Barbadian beauty states ” I literally designed everything I wanted to wear, exactly how I wanted to wear it” in a behind the scenes video of the campaign photo shoot posted on youtube.

The collection will be divided in two. With autumn’s sportier offerings, it will be available in stores on September 12. The winter party ready portion will be hitting sales floors in November this year just in time for the holiday seasons.